StartUp Saturday Classes
Posted on 28th April 2014
A new, monthly StartUp Saturday class is being held at the British Library, running from May 17 to November 22, which will be run by StartUp Britain’s co-founder Emma Jones MBE.
During the class, participants will learn how to uncover their big idea and research the market, the five points to include in a business plan, how to register the company and how to protect their brand.
They will also learn the basics of finance and easy budgeting techniques, how to market their products, including tips on how to initiate sales, and about the five social media tools Emma believes to be essential and how to use them.
According to the organisers, Enterprise Nation, the day can also be useful for people who have already started a business but want to network with other entrepreneurs, as it contains tips on business growth as well as how to start one.
Attending a class or getting professional help is definitely the answer for small firms, as recent research has revealed that small enterprises with a business plan in place are consistently more profitable than those without one.
According to the research, undertaken by a finance software provider, some 70 per cent of organisations with a plan turned a profit, compared to only 52 per cent of businesses that did not have one.
The research set out to provide a better understanding of some of the challenges small firms face in achieving their business goals, with ‘increasing profits’, ‘increasing revenue growth’ and ‘attracting new customers’ cited as the top three goals.
Worryingly, however, more than a third of those polled said they do not have a business plan in place, with 68 per cent of this cohort citing the reason as ‘I don’t see the need’, with a further 10 per cent saying ‘I didn’t know I required one’.